"There was lots of inspiration taken away from the sessions, and we were really delighted with the feedback we received."Jason Flynn – Global Head of Learning - Gfk (An NIQ Company)
The Challenge GfK, a global leader in AI-powered intelligence and consultancy for the consumer product industry, employs over 8,000 people across more than 50 countries. With a strong emphasis on innovation and agility, the company was seeking ways to keep its workforce motivated, connected, and committed to continuous learning. To support this, GfK introduced Learning Live sessions—interactive webinars designed to inspire personal and professional growth—and began looking for external thought leaders to deliver high-performance content relevant to all levels of the business.
The Solution To meet this need, Sporting Edge partnered with GfK to deliver Learning Live webinars hosted by Sporting Edge founder Jeremy Snape. These engaging sessions tackled a wide range of high-performance topics tailored to a global, hybrid workforce. Each session combined exclusive Sporting Edge insights, real-world examples, and Jeremy’s distinctive storytelling style. The interactive format encouraged reflection and participation, making each event highly relevant and impactful across GfK’s diverse teams.
The Impact “The feedback from GfK employees was overwhelmingly positive, highlighting the sessions’ practical value and inspirational impact. These sessions not only supported employee engagement and learning but also helped reinforce a culture of high performance and continuous development across the organisation.” Jason Flynn – Global Head of Learning How the audience rated us Content Rating: 4.5 / 5 Facilitator Rating: 4.7 / 5
Related Case Studies “Jeremy’s ability to simplify a complex subject was inspirational”Kristoffer Larsen PhD — Global Director, AstraZeneca View Success Story “Jeremy’s webinar was excellent — I would recommend Sporting Edge to anyone looking to transform their culture and organisation in order to build the next level of high performance teams.”Frank Vorrath — Vice President, Service Delivery EMEA & APAC, Gartner Supply Chain View Success Story
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